Noah McWilliams - Washington, DC based installation artist

Over the course of two years, I distributed approximately 20 thousand flyers under the windshield wipers of cars parked along North Market Street in Frederick, Maryland. On each flyer I printed the equation 3×5²=? along with a phone number. When the phone number was dialed, a recorded greeting directed callers to leave an answer, but did not provide them with any information as to the purpose of the equation or the flyer itself.